What are the advantages of organisational change?

1. Increase competition and promote growth.2. Better technology advancement.3. Escalate customer satisfaction.

Organizational change and it's top 3 advantages

Engati Team

last edited on

September 27, 2023

4-5 mins

Table of contents

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Organizational change and it's advantages

The world is changing everyday- population, customer trends, technology, demands, economy- everything seems to be on a twist. Businesses that fail to embrace change turn out somewhat like mammoths- extinct and unable to compete with the current trading conditions. Businesses often lose their competitive edge, therefore failing to meet the ever-evolving demands of the customers. Engaging in the same old practices can turn into failure. Bringing a shift in activities performed, work, and problem solving techniques is what promotes change in an organisation.

Hence, in today’s blog, we’ll touch upon what’s organisational change, how important it is and how can your role play a vital part in it.

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What is organisational change?

Change means growth opportunities. It allows employees to learn new skills, explore new opportunities, and exercise their creativity. This will ultimately benefit the organisation through new ideas and increase commitment.

Effective organisational change also attracts new customers, increases customer satisfaction, reduces costs by operations, and increase worker retention. The top management is responsible for the change, followed, and implemented by the employees.

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What are the benefits of organisational change?

Increase competition and promote growthChange can be big or small, however, it can seriously help build competition and develop themselves. Without change, organisations would be unable to keep up with the competition thrown at them by the competitors. So while change helps rising to the competition, it can also help a business put forth itself as competition to others.When an organisation makes changes, it is attracting more customers. The competitors see this and try to develop their own ways to beat the tug-of-war. So this way, change boosts a healthy competition, as well as evolves of the old ways practiced across many interconnected organisations.
Better technology advancementTechnology plays a vital role in the development of an organisation. A change in technology leads to an increase in productivity and service.To beat the competition, organisations make use of newer technologies. The same obsolete ways would not work out when competitors are moving fast forward with new technologies.Change enables the employee to adopt newer technologies and helps in the growth of an organisation.
Escalate customer satisfactionCustomer satisfaction is the ultimate goal of every business. Adapting to changes can be slightly challenging, for both the employees and the customers. But once it brings in a favourable effect, customers and employees grow used to it. Just some mere tweaks can work wonders while providing customer satisfaction.

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